PRIVACY POLICY

Last Updated: 21st September 2024

 

1. Introduction

ZedCo. Studio ("we" or "us") is committed to protecting your privacy. This Privacy Policy (the “Policy”) explains how we collect, use, disclose, and safeguard your information when you visit www.zedcostudio.com.au (the “Site”), purchase artworks (the “Products”), or use our creative services (traditional photography, AI-generated custom portraits, content creation; collectively, the “Services”).

2. Personal Information We Collect

Personal Information

As used in this Policy, “Personal Data” means any information that relates to, describes, or could be used to identify an individual, directly or indirectly. We may collect and process Personal Data about you in the ways outlined below. Where applicable, we indicate whether and why you must provide us with your Personal Data. If you do not provide Personal Data when requested, you may not be able to benefit from our service if that information is necessary to provide them or if we are legally required to collect it.

Information You Provide Us

  • Registration and Profile Information: When you contact us or place an order, we may collect your name, email address, phone number, and shipping address.

  • Photographic Content: If you use our photography services or upload source photos for AI-generated portraits, we collect the images provided.

  • Payment Information and Purchase History: We collect payment information through our payment processor; however, we do not store this information ourselves. We gather related information such as records and information about the Products and Services purchased.

  • Marketing Information: If you sign up for our mailing list, you may provide us with Personal Data, such as your name and contact details (including email address). When we send you emails, we may track whether you open them to learn how to deliver a better customer experience and improve our service.

 Information Collected via Automated Means

  • Usage Data: We may collect information about how you interact with our Site, including your IP address, browser type, last login, device ID, advertising ID, user ID, the pages or other content you view, your advertising interactions, the searches you conduct, and the dates and times of your visits. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to Site.

  • Cookies and Similar Technologies: We use cookies and similar technologies (collectively “cookies”) to enhance your browsing experience, to improve our products and services and assist with marketing campaigns. Cookies are small text files containing a string of alphanumeric characters. We and third-party partners collect information using cookies, pixel tags, or similar technologies. We and third-party service providers may use the following cookies:

    • Functional Cookies: Some cookies are strictly necessary to make our service available to you.

    • Analytics Cookies: We use cookies for website analytics purposes to operate, maintain, and improve our service. We may use Google Analytics to track website activity such as session duration, pages per session, traffic information, etc. (Retention period: 2 years).

    • Advertising Cookies: We work with third-party advertising partners to show you ads that we think may interest you. These advertising partners may set and access their own cookies on our service and may otherwise collect or have access to information about you over time and across different online services. We may use the following cookies for advertising and user engagement: Facebook Connect (Retention period: 3 months), TikTok (Retention period: 13 months), or Google Ads (Retention period: 90 days).

  • The information collected via such cookies may include your IP address, device ID, advertising ID, clicks, URLs visited, and other interactions, inferred location data, and advertising interactions.

 Information We Obtain from Third Parties

  • Social Media Information: We may maintain pages on social media platforms, such as Facebook, TikTok, Instagram, Pinterest, and other third-party platforms. When you visit or interact with our pages on those platforms, the platform provider's privacy policy will apply to your interactions and their collection, use, and processing of your Personal Data. You or the platforms may provide us with information through the platform, and we will treat such information in accordance with this Policy.

  • Other Sources: We may obtain your Personal Data from other third parties, such as marketing partners, publicly available sources, and data providers.

 

3. How We Use Your Personal Information

We may use the information we collect for various purposes, including:

  • To process and fulfill your orders for artworks and requests for creative services placed through the Site.

  • To create custom portraits and marketing materials using AI technology based on the source photos you provide.

  • To communicate with you regarding your orders, services, or inquiries.

  • To keep our service secure and screen our orders or use of services for potential risk or fraud (in particular, your IP address).

  • To showcase our work on social media and marketing materials, which may include the use of your photographs, subject to your consent.

  • When in line with the preferences you have shared with us, to provide you with information, advertising, or ask you to provide feedback and complete surveys to improve our services and products.

  • To analyse usage trends and preferences to improve our Site, Products, and Services (for example, by generating analytics about how our customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns).

 

4. Disclosure of Your Personal Information

We do not sell your Personal Data. We may disclose your Personal Data to third parties in the following circumstances:

  • With Service Providers, Vendors, and Analytics Partners: We may share your information with third-party vendors who assist us in operating our website, processing payments, and providing our services. For example,

    • We use Squarespace to power our online store — you can read more about how Squarespace uses your Personal Information here: https://www.squarespace.com/privacy.

    • When you upload source photos for AI-generated portraits, these images may be processed by third-party AI programs. While we take reasonable measures to protect your privacy during this process, we cannot guarantee complete confidentiality when using these services. By submitting your photos, you consent to this use and acknowledge that your images may be subject to the terms and conditions of the third-party AI services.

    • We also use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

  • For Legal Reasons: We may disclose your Personal Data to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

  • With Your Consent: We may share your images or personal information with your consent, particularly when showcasing our work or in marketing materials.

5. Data Retention

We will retain your personal data for as long as necessary for the purposes set out in this Privacy Policy and to comply with our legal obligations.

 

6. Data Security

We take the security of your personal information seriously and implement reasonable measures to protect it. However, because no electronic transmission or storage of information can be entirely secure, we cannot guarantee the security or privacy of your information, to the extent permitted by applicable law.

 

7. Your Rights in Relation to Your Personal Information

You can update your information by emailing us at [email address]. You can also unsubscribe from our promotional emails via the link provided in the emails.

Depending on your location, you may have the following rights regarding your personal information:

  • The right to access, update, or delete the information we hold about you.

  • The right to rectify inaccurate or incomplete information.

  • The right to object to our processing of your personal data.

  • The right to data portability.

 

8. Third Parties

Our Site may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the privacy practices of these third parties. Please be aware that this Policy does not apply to your activities on these third-party services or any information you disclose to these third parties. We encourage you to read their privacy policies before providing any information to them.

9. Changes to This Privacy Policy

We may update our Privacy Policy periodically to reflect changes in our privacy practices. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

9. Contact Us

If you have any questions about this Privacy Policy or the processing of your Personal Data, please contact us via email at gday@zedcostudio.com.au.